Much has been written about Google’s new AI Mode – some of which is particularly awesome. But what it often isn’t is super understandable/relatable to those new to the underpinning concepts.
For me this is web scrapbooking or collage, at a scale most would never have anticipated. We need to be prepared for our content to be a chunk in the journey of the customer – a fundamental mindset shift for SEOs.References/read mores* Delphic Costs & web Search • https://wordlift.io/blog/en/a-clear-guide-t


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