Hanns Kronenberg Profile

Hanns Kronenberg

Hanns Kronenberg is an SEO expert, AI analyst, and founder of GPT Insights – a platform dedicated to analyzing user behavior in dialogue with ChatGPT and other large language models (LLMs).

He studied business administration in Münster with a focus on marketing and statistics, under Heribert Meffert, one of the leading thinkers in strategic marketing in the German-speaking world.

Shaped by the Meffert school of thought, he views a brand as a system: every relevant business decision – from product design and pricing to communication and social responsibility – shapes the brand’s positioning and its linguistic resonance in the digital space. GPT Insights makes exactly this impact measurable.

As Lead SEO Manager at Chefkoch, one of the most visible websites in the German-speaking market, he brings deep expertise in search engine optimization, user signals, and content strategy.

Today, he analyzes what people ask artificial intelligence – and what these new interfaces reveal about brands, media, and societal trends.

His core areas of focus: prompt engineering, platform analysis, semantic evaluation of real GPT usage – and the future of digital communication.