The update deepened visibility losses for several major publishers, including Yahoo, Forbes, and Fox properties, although in many cases the decline had already begun before the Core Update.
Some local publishers appear to have lost their national reach and now mainly surface in their home regions. So the update’s goal of “showing users more locally relevant content” seems to have been interpreted as “stopping showing users content that is not locally relevant.”
Unexpected sites benefited the most from the update, notably Geediting.com and Parade.com.
As usual, Google’s own properties were certainly not at a disadvantage, with YouTube gaining 15% more publications in the feed.
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