SEO starts with content and creating content for your audience. And all good content needs a content strategy.
This guide to creating a content strategy helps you think about content from two important perspectives – what you need to accomplish and what your audience needs help with.
Use the six questions based on who, what, when, where, why, and how to create a content strategy that has real benefits for you and your readers.
As an extra bonus, I show you how to repurpose each piece of content into other formats – saving you time and helping you widen your reach.


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